5 thoughts on “Focusing on Chinese women's consumption, where did they spend money?”
Kerry
Now in society, women have become the main force of consumption of modern society. In fact, there are reasons, because as far as family is concerned, women bear the purchase of the entire family, and women's shopping desires are naturally strong. What is appropriate to encounter? I don't forget to buy them for family and friends, so women bear the main force of buying and buying in the entire society, but which are the main parts of the specific women's shopping? On cosmetics cosmetics are definitely the big head of women's shopping, and cosmetics are divided into two types. The first is skin care, such as water milk, essence, cream, eye cream, mask, etc. These are all necessary for women's basic skin care. As the saying goes, there are no ugly women, only lazy women, on the side of makeup, sunscreen, isolation, foundation, loose powder, eyebrow pencil, eyebrow powder, eye shadow, eyeliner/eyeliner, mascara/eyelashes base, false eyelashes, highlights, highlights, highlights , Xiu Rong, blush, lipstick, I believe that many people are stunned at a glance, and the colors of each makeup are different. Therefore, these girls will have several sets. Color, who has few lipsticks, so the consumption of cosmetics is definitely very large. The childcare supplies and parenting supplies are also a big head for women. Basically, after the birth of infants and young children, mothers buy those products, and after giving birth, girls are very fond of children. Basically everything is everything. If you want to give your children, you will search for children online for children. They will buy online as soon as possible, and now the children basically attach great importance to it. three clothing and clothing are also a big head of consumption. Independent single women need to buy a lot of clothing, and new clothes are added to almost every season. , Wind coats, short sleeves, pants, short skirts to cotton jackets in winter, girls' clothes are also very many, and there are many types of jackets. It can be said that it is full of dazzling, so the proportion of real clothes for shopping is very large, because no matter which age, this is just a need. Four gourmet people take food as the sky. Basically, they are the most people who go out to play. The Chinese people like to eat very much. Because of the online shopping, foods can be enjoyed in various places. Those who like to eat snacks, and the snacks on the Internet are very cost -effective. If you have a family, you can also buy some foods from various places to share them together. above is a few major categories of women spending money. In fact, there are many more complicated things. I do n’t know which one of everyone ’s investment is the largest?
Chinese women spend money on beauty, family supplies, and clothing purchases. Chinese women have more purchasing power. After all, everyone has improved living standards now.
Women have always been the most active group in the consumer field. Contemporary Chinese women's economy independence and spiritual freedom can not only spend money, but also earn money. In addition, some people's "love control" personality makes them have the dominance of family consumption, but also subtly affect the entire consumer market. Go. In the new consumer fields that are updated in the format, female consumers directly promote financing expansion by virtue of huge purchasing power to directly promote community e -commerce, live broadcast, and group purchases. What do they spend money? Based on the female consumption report released by major data platforms in the past year, it can be found that the size of the Chinese women's consumer market in 2020 has reached 4.8 trillion yuan. In the field of e -commerce, women show absolute purchasing power. 70%to 80%of vertical e -commerce users are women, cosmetics, food, parenting products, clothing, jewelry, medical care, etc. Female -led.
Now in society, women have become the main force of consumption of modern society. In fact, there are reasons, because as far as family is concerned, women bear the purchase of the entire family, and women's shopping desires are naturally strong. What is appropriate to encounter? I don't forget to buy them for family and friends, so women bear the main force of buying and buying in the entire society, but which are the main parts of the specific women's shopping?
On cosmetics cosmetics are definitely the big head of women's shopping, and cosmetics are divided into two types. The first is skin care, such as water milk, essence, cream, eye cream, mask, etc. These are all necessary for women's basic skin care. As the saying goes, there are no ugly women, only lazy women, on the side of makeup, sunscreen, isolation, foundation, loose powder, eyebrow pencil, eyebrow powder, eye shadow, eyeliner/eyeliner, mascara/eyelashes base, false eyelashes, highlights, highlights, highlights , Xiu Rong, blush, lipstick, I believe that many people are stunned at a glance, and the colors of each makeup are different. Therefore, these girls will have several sets. Color, who has few lipsticks, so the consumption of cosmetics is definitely very large.
The childcare supplies and parenting supplies are also a big head for women. Basically, after the birth of infants and young children, mothers buy those products, and after giving birth, girls are very fond of children. Basically everything is everything. If you want to give your children, you will search for children online for children. They will buy online as soon as possible, and now the children basically attach great importance to it.
three clothing and clothing are also a big head of consumption. Independent single women need to buy a lot of clothing, and new clothes are added to almost every season. , Wind coats, short sleeves, pants, short skirts to cotton jackets in winter, girls' clothes are also very many, and there are many types of jackets. It can be said that it is full of dazzling, so the proportion of real clothes for shopping is very large, because no matter which age, this is just a need.
Four gourmet people take food as the sky. Basically, they are the most people who go out to play. The Chinese people like to eat very much. Because of the online shopping, foods can be enjoyed in various places. Those who like to eat snacks, and the snacks on the Internet are very cost -effective. If you have a family, you can also buy some foods from various places to share them together.
above is a few major categories of women spending money. In fact, there are many more complicated things. I do n’t know which one of everyone ’s investment is the largest?
Chinese women spend money on beauty, family supplies, and clothing purchases. Chinese women have more purchasing power. After all, everyone has improved living standards now.
They spend money on skin care products and clothes, showing that Chinese women are particularly beautiful.
The main consumption of Chinese women is, catering, hairdressing, nails, buying clothes, buying shoes, and buying cosmetics.
Women have always been the most active group in the consumer field. Contemporary Chinese women's economy independence and spiritual freedom can not only spend money, but also earn money. In addition, some people's "love control" personality makes them have the dominance of family consumption, but also subtly affect the entire consumer market. Go. In the new consumer fields that are updated in the format, female consumers directly promote financing expansion by virtue of huge purchasing power to directly promote community e -commerce, live broadcast, and group purchases.
What do they spend money? Based on the female consumption report released by major data platforms in the past year, it can be found that the size of the Chinese women's consumer market in 2020 has reached 4.8 trillion yuan. In the field of e -commerce, women show absolute purchasing power. 70%to 80%of vertical e -commerce users are women, cosmetics, food, parenting products, clothing, jewelry, medical care, etc. Female -led.