Many friends will definitely encounter such a problem when buying jewelry -the surname Zhou who sells jewelry on the street! According to incomplete statistics, in addition to the core brands Zhou Dafu and Zhou Shengsheng, other "surname Zhou" jewelry brands include: Zhou Hengheng, Zhou Jiuxi, Zhou Fu, Zhou Ji, Saturday gold, etc.; Zhou Daxi, Zhou Dajin, Zhou Daquan, Zhou Daxing, etc.; The jewelry brands of "Zhou Mingfu" include: Saturday Fook, Zhou Taifu, Zhou Tianfu, Zhou Blessing, Zhou Baifu and so on. This phenomenon has become one of the unsolved mystery of confusion. Why are these jewelry shops "Zhou"? Are they all family companies? Is it a brother's self -standing portal or a group enterprise? Or is the surname "Zhou" more prosperous? —— (From this I thought, it seems that the kings of the entertainment industry are also surnamed Zhou ... For example, Zhou Xingchi, Jay Chou, Zhou Runfa ... Zhou Dongyu? Hey, it seems that there is something that means ... ...) Today, we will explain to you without blowing, or whitewashing, why these jewelry brands are surnamed "Zhou"! First of all, you can tell you very responsible -Hong Kong people only recognize the old name of the old name Zhou and Zhou Shengsheng. As for the other "Zhou XX", their founders are all surnamed Zhou! As for why they also named Zhou XX, it may be because the surname "Zhou" sounds good (mysterious smile :)) Back to history, Zhou Dafu and Zhou Shengsheng appeared earlier and were founded in the 1920s and 1930s. The bosses of these two Jinxing are called Zhou Zhiyuan and Zhou Fangpu, respectively, from Shunde and Zhanjiang, Guangdong. After many sake of verification, the two did not have a blood relationship, but their fate was similar. They both moved Guangdong's gold shops to Macau in order to avoid the war. Both also carried forward under the hard work of the younger generation. Zhou Dafu Zhou Dafu can be called the originator of the jewelry industry "Zhou XX", because it has a long history. The history of Zhou Dafu can be traced back to 1929, formerly known as "Chow Tai Fook Jinxing" located in Hongde Road, Henan, Guangzhou. The reason why the signboard is "Zhou XX" format is because the founder's surname Zhou, named Zhou Zhiyuan, is from Shunde, Guangdong. However, the official website or other information did not show why it was called "Dafu" ... In 1931, because of Japan's invasion of China, it was moved to Macau to avoid the war from the war. At that time, Zhou Dafu was still a small golden shop. But a key figure is about to go online. He is the son -in -law of the founder, Zheng Yutong, the "jewelry king" in the future. Zheng Yutong was originally a young man who had been working in Macau. The boss Zhou Zhiyuan was his father's friend. Later, Zheng Yutong married his lady Zhou Cuiying, and then opened Zhou Dafu to Hong Kong in 1946 (this is why everyone always thinks that Zhou Dafu is a Hong Kong brand) What really made Zhou Dafu became famous in the industry was the 9999 gold that Zheng Yutong vigorously promoted in 1956 (that is, the gold content with 99.99%of gold). At that time, the gold color on the market was 99 gold (that is, 99%of the gold content), and many businesses would be charged in the second place, and 94 and 95 gold were sold as 99 gold. Chow Tai Fook's 9999 gold can reach 300 yuan, while others can only reach 270 ~ 280. In this way, customers know that Zhou Dafu's golden quality is good, and Zhou Dafu's good reputation and brand effects in the gold jewelry shop have also been established. Zhou Shengsheng Zhou Shengsheng is also a very historic brand. It was founded in 1934. It is a coincidence that the founder also surnames Zhou, named Zhou Fangpu. However, Zhou Zhiyuan, the founder of Zhou Dafu, is not a relative, because Zhou Fangpu is from Zhanjiang, and Zhou Zhiyuan is from Shunde. The brand name of "Zhou Shengsheng" is also very particular. It comes from the Zhou and End of the Book of Changes. In order to avoid the war, Zhou Shengsheng moved to Macau in 1938. As for why it is now a Hong Kong brand, because the founders of the founders Zhou Junling, Junlian and Jun Ren inherited the Macau store in 1941, and transferred to Hong Kong in 1948 to open a branch. Later To Hong Kong. The other family of Zhou Dasheng is also "Zhou", and Zhou Dasheng is doing well. The boss is called Zhou Zongwen. But why is it called "Zhou Dasheng" ... It may be that the boss wants to gather the wealth of "Zhou Dafu" and "Zhou Shengsheng" to its own store, or it may be to touch the brand fame. The history of Zhou Dasheng's brand started in 1999. It was written "the first counter in Wangfujing Department Store in Beijing Wangfujing in 1999", so the history of Zhou Dasheng cannot be compared with the previous two brands. However, although Zhou Dasheng's start is late, his work in marketing is not small. He invited the two goddesses to endorse -Saturday's "Saturday Blessing" brand name. The explanation on the official website is like this, which seems to make sense. Zhou: The meaning of "complete and complete"; six blessings: from the "Book of Books", that is, "the blessing of health, the blessing of peace, the blessing of harmony, the blessing of wealth, the blessing of virtue, the blessing of achievement" on Saturday: That is, " Six blessings are all available, happy for a long time ". However, the brand history of Saturday Fu was shorter. It was founded in 2004, and the boss did not surname Zhou, but the official website of Zhou Baifu Zhoubaifu said that the trade bank of the Hong Kong Zhoubaifu Jewelry Group was established in 2000, 2005 Entering the mainland market every year. However, the company registered in Hong Kong's company registry found the company named after "Hong Kong Zhoubaifu". The earliest time was 2005. At present, Zhou Baifu on the mainland, the registration time is more interesting in 2010 -what is the situation? It turned out that the previous Saturday was discovered that the Guangzhou Zhoubaifu was not permitted. It used "Saturday Fu" and "ZHOULIUFU JEWELRY" on the "Saturday Fook" jewelry shop "Saturday Blessing" jewelry store in Lujiang New Port Hospital, Guangzhou. On Saturday, Zhou Baifu had constituted infringement, requesting the court to decide to stop improper competition and trademark infringement, and compensated its economic loss of RMB 300,000. Zhou Baifu believes that the jewelry products sold on Saturday are not legal well -known products. It is the "cottage version" of the well -known Hong Kong product "Chow Tai Fook". Management should not be protected by law. This is very embarrassing ... it is a bit "fifty steps and a hundred steps". Zhou Jinsheng and Zhou Jinsheng said on the official website that he entered the mainland in the early 1990s. It integrates jewelry production, design, wholesale, and retail of jewelry. Product emerald. But as for why it is surnamed Zhou ... the official website did not tell us 🙂 But this brand is still a bit strong. Not only did he invite Ado as a spokesperson, but also sponsored Zuo Linyou Li's tenth anniversary concert. (But what is the situation of A Duo's face a little bit of collapse ???) Zhou Fusheng Zhou Fusheng was founded in 2002 and registered in 2008. In 2008, it was registered with a trademark. Comprehensive professional jewelry company. Zhou Fusheng's logo has its own characteristics: the English letters are obvious. Zhou Fusheng's official website gave the naming meaning of "Zhou Fusheng": Zhou: "Loyalty is Zhou", always warned himself to be loyal and trustworthy, "Fu Sheng", the meaning is to pray for all beings. It sounds like it makes sense ... 🙂 As for the other Zhou XX, we won't go into details one by one. After all, the "Zhou family" is too huge. So, why do you choose surname "Zhou"? Several bosses in the jewelry industry were the earliest reasons for history. They were all people from Chaozhou. A local village person had a surname, and the earliest people engaged in the jewelry industry surnamed Zhou. Until now, there are many Chaozhou bosses in the jewelry industry. Secondly, because the jewelry industry is a traditional industry, big blessing, raw, hundred blessings and the like, are all metaphor for beauty. Therefore, the name of this industry is relatively traditional and lacking creativity. The suspicion of following the trend, many people in the industry also believed that the jewelry industry was affected by Zhou Dafu and Zhou Shengsheng, and was suspected of following the trend. First, this name is relatively fresh, and it is not so clever when it is spread out! This move is mostly borrowing the brand of large enterprises for many years to enhance their popularity through the similarities of names. In addition, there are many jewelry companies named after gold, which makes it difficult for consumers to distinguish. Many companies are suspected of playing the ball. It reflects the confusion of the lack of names of the corporate brand strategy. From one side, it shows that jewelry companies believe that the brand is a similar name, ignoring the brand's connotation, and lack of understanding of the brand. The brand is not only a name, the brand is shown by the product, connotation, popularity, reputation, service, etc. There is no strong brand awareness, but just follow the big names, which will lack their own connotation, but will confuse consumers, and they can't remember the name of their store. In contrast, Zoee is very distinctive and connotative ~ ^^ Most of the chaotic jewelry of "Bian Mingpan" is "surnamed Zhou". Essence (For example, the lawsuit of Saturday Fu and Zhou Baifu mentioned above) sorted out the chaos in this, which can be described as "bearing the brand", and the defeat of "bearing the brand" -the brand of the brand. When you grow into a brand in the market, it is inevitable that the latecomers swarmed to "beside" their own names. The cottage imitates into the "Zhou Zi" gold shop has long blossomed, and even "the disorderly flowers gradually want to be charming." Too many "Zhou Zi" gold shops are full of downtown streets, and most of them are under the banner of "Hong Kong Centennial Store", most of which are actually counterfeit products. In fact, the authentic Hong Kong's four jewelery is Chow Tai Fook, Chow Sangsheng, Liufu Jewelery and Xie Ruilin. On Saturday, the blessing and Zhou Dasheng were purely imitation, and Zhou Dasheng joined the operation with its outstanding market, caught up with the tide of the development of the jewelry market in the mainland in the past ten years, and franchise stores blossomed everywhere. As for other surnames, they have copied the simple splicing combination of other jewelry names, and even LOGO must be plagiarized, which is really vivid. Throughout these cottage brands, it is alone to increase the brand effect from inviting celebrities, instead of starting to enhance the brand's influence from design and quality, and sooner or later, it will fall into the eliminated army. In fact, these also reflect the disadvantages of the Chinese people. They always like to imitate others, lack their own creativity, and can imitate the business model. Do not imitate the brand. Brand imitation is a speculative follow -up thinking. Essence If you really want to succeed, you still have to go out of your own path. Whether it is jewelry or other industries.
Many friends will definitely encounter such a problem when buying jewelry -the surname Zhou who sells jewelry on the street! According to incomplete statistics, in addition to the core brands Zhou Dafu and Zhou Shengsheng, other "surname Zhou" jewelry brands include: Zhou Hengheng, Zhou Jiuxi, Zhou Fu, Zhou Ji, Saturday gold, etc.; Zhou Daxi, Zhou Dajin, Zhou Daquan, Zhou Daxing, etc.; The jewelry brands of "Zhou Mingfu" include: Saturday Fook, Zhou Taifu, Zhou Tianfu, Zhou Blessing, Zhou Baifu and so on. This phenomenon has become one of the unsolved mystery of confusion. Why are these jewelry shops "Zhou"? Are they all family companies? Is it a brother's self -standing portal or a group enterprise? Or is the surname "Zhou" more prosperous? —— (From this I thought, it seems that the kings of the entertainment industry are also surnamed Zhou ... For example, Zhou Xingchi, Jay Chou, Zhou Runfa ... Zhou Dongyu? Hey, it seems that there is something that means ... ...) Today, we will explain to you without blowing, or whitewashing, why these jewelry brands are surnamed "Zhou"! First of all, you can tell you very responsible -Hong Kong people only recognize the old name of the old name Zhou and Zhou Shengsheng. As for the other "Zhou XX", their founders are all surnamed Zhou! As for why they also named Zhou XX, it may be because the surname "Zhou" sounds good (mysterious smile :)) Back to history, Zhou Dafu and Zhou Shengsheng appeared earlier and were founded in the 1920s and 1930s. The bosses of these two Jinxing are called Zhou Zhiyuan and Zhou Fangpu, respectively, from Shunde and Zhanjiang, Guangdong. After many sake of verification, the two did not have a blood relationship, but their fate was similar. They both moved Guangdong's gold shops to Macau in order to avoid the war. Both also carried forward under the hard work of the younger generation. Zhou Dafu Zhou Dafu can be called the originator of the jewelry industry "Zhou XX", because it has a long history. The history of Zhou Dafu can be traced back to 1929, formerly known as "Chow Tai Fook Jinxing" located in Hongde Road, Henan, Guangzhou. The reason why the signboard is "Zhou XX" format is because the founder's surname Zhou, named Zhou Zhiyuan, is from Shunde, Guangdong. However, the official website or other information did not show why it was called "Dafu" ... In 1931, because of Japan's invasion of China, it was moved to Macau to avoid the war from the war. At that time, Zhou Dafu was still a small golden shop. But a key figure is about to go online. He is the son -in -law of the founder, Zheng Yutong, the "jewelry king" in the future. Zheng Yutong was originally a young man who had been working in Macau. The boss Zhou Zhiyuan was his father's friend. Later, Zheng Yutong married his lady Zhou Cuiying, and then opened Zhou Dafu to Hong Kong in 1946 (this is why everyone always thinks that Zhou Dafu is a Hong Kong brand) What really made Zhou Dafu became famous in the industry was the 9999 gold that Zheng Yutong vigorously promoted in 1956 (that is, the gold content with 99.99%of gold). At that time, the gold color on the market was 99 gold (that is, 99%of the gold content), and many businesses would be charged in the second place, and 94 and 95 gold were sold as 99 gold. Chow Tai Fook's 9999 gold can reach 300 yuan, while others can only reach 270 ~ 280. In this way, customers know that Zhou Dafu's golden quality is good, and Zhou Dafu's good reputation and brand effects in the gold jewelry shop have also been established. Zhou Shengsheng Zhou Shengsheng is also a very historic brand. It was founded in 1934. It is a coincidence that the founder also surnames Zhou, named Zhou Fangpu. However, Zhou Zhiyuan, the founder of Zhou Dafu, is not a relative, because Zhou Fangpu is from Zhanjiang, and Zhou Zhiyuan is from Shunde. The brand name of "Zhou Shengsheng" is also very particular. It comes from the Zhou and End of the Book of Changes. In order to avoid the war, Zhou Shengsheng moved to Macau in 1938. As for why it is now a Hong Kong brand, because the founders of the founders Zhou Junling, Junlian and Jun Ren inherited the Macau store in 1941, and transferred to Hong Kong in 1948 to open a branch. Later To Hong Kong. The other family of Zhou Dasheng is also "Zhou", and Zhou Dasheng is doing well. The boss is called Zhou Zongwen. But why is it called "Zhou Dasheng" ... It may be that the boss wants to gather the wealth of "Zhou Dafu" and "Zhou Shengsheng" to its own store, or it may be to touch the brand fame. The history of Zhou Dasheng's brand started in 1999. It was written "the first counter in Wangfujing Department Store in Beijing Wangfujing in 1999", so the history of Zhou Dasheng cannot be compared with the previous two brands. However, although Zhou Dasheng's start is late, his work in marketing is not small. He invited the two goddesses to endorse -Saturday's "Saturday Blessing" brand name. The explanation on the official website is like this, which seems to make sense. Zhou: The meaning of "complete and complete"; six blessings: from the "Book of Books", that is, "the blessing of health, the blessing of peace, the blessing of harmony, the blessing of wealth, the blessing of virtue, the blessing of achievement" on Saturday: That is, " Six blessings are all available, happy for a long time ". However, the brand history of Saturday Fu was shorter. It was founded in 2004, and the boss did not surname Zhou, but the official website of Zhou Baifu Zhoubaifu said that the trade bank of the Hong Kong Zhoubaifu Jewelry Group was established in 2000, 2005 Entering the mainland market every year. However, the company registered in Hong Kong's company registry found the company named after "Hong Kong Zhoubaifu". The earliest time was 2005. At present, Zhou Baifu on the mainland, the registration time is more interesting in 2010 -what is the situation? It turned out that the previous Saturday was discovered that the Guangzhou Zhoubaifu was not permitted. It used "Saturday Fu" and "ZHOULIUFU JEWELRY" on the "Saturday Fook" jewelry shop "Saturday Blessing" jewelry store in Lujiang New Port Hospital, Guangzhou. On Saturday, Zhou Baifu had constituted infringement, requesting the court to decide to stop improper competition and trademark infringement, and compensated its economic loss of RMB 300,000. Zhou Baifu believes that the jewelry products sold on Saturday are not legal well -known products. It is the "cottage version" of the well -known Hong Kong product "Chow Tai Fook". Management should not be protected by law. This is very embarrassing ... it is a bit "fifty steps and a hundred steps". Zhou Jinsheng and Zhou Jinsheng said on the official website that he entered the mainland in the early 1990s. It integrates jewelry production, design, wholesale, and retail of jewelry. Product emerald. But as for why it is surnamed Zhou ... the official website did not tell us 🙂 But this brand is still a bit strong. Not only did he invite Ado as a spokesperson, but also sponsored Zuo Linyou Li's tenth anniversary concert. (But what is the situation of A Duo's face a little bit of collapse ???) Zhou Fusheng Zhou Fusheng was founded in 2002 and registered in 2008. In 2008, it was registered with a trademark. Comprehensive professional jewelry company. Zhou Fusheng's logo has its own characteristics: the English letters are obvious. Zhou Fusheng's official website gave the naming meaning of "Zhou Fusheng": Zhou: "Loyalty is Zhou", always warned himself to be loyal and trustworthy, "Fu Sheng", the meaning is to pray for all beings. It sounds like it makes sense ... 🙂 As for the other Zhou XX, we won't go into details one by one. After all, the "Zhou family" is too huge. So, why do you choose surname "Zhou"? Several bosses in the jewelry industry were the earliest reasons for history. They were all people from Chaozhou. A local village person had a surname, and the earliest people engaged in the jewelry industry surnamed Zhou. Until now, there are many Chaozhou bosses in the jewelry industry. Secondly, because the jewelry industry is a traditional industry, big blessing, raw, hundred blessings and the like, are all metaphor for beauty. Therefore, the name of this industry is relatively traditional and lacking creativity. The suspicion of following the trend, many people in the industry also believed that the jewelry industry was affected by Zhou Dafu and Zhou Shengsheng, and was suspected of following the trend. First, this name is relatively fresh, and it is not so clever when it is spread out! This move is mostly borrowing the brand of large enterprises for many years to enhance their popularity through the similarities of names. In addition, there are many jewelry companies named after gold, which makes it difficult for consumers to distinguish. Many companies are suspected of playing the ball. It reflects the confusion of the lack of names of the corporate brand strategy. From one side, it shows that jewelry companies believe that the brand is a similar name, ignoring the brand's connotation, and lack of understanding of the brand. The brand is not only a name, the brand is shown by the product, connotation, popularity, reputation, service, etc. There is no strong brand awareness, but just follow the big names, which will lack their own connotation, but will confuse consumers, and they can't remember the name of their store. In contrast, Zoee is very distinctive and connotative ~ ^^ Most of the chaotic jewelry of "Bian Mingpan" is "surnamed Zhou". Essence (For example, the lawsuit of Saturday Fu and Zhou Baifu mentioned above) sorted out the chaos in this, which can be described as "bearing the brand", and the defeat of "bearing the brand" -the brand of the brand. When you grow into a brand in the market, it is inevitable that the latecomers swarmed to "beside" their own names. The cottage imitates into the "Zhou Zi" gold shop has long blossomed, and even "the disorderly flowers gradually want to be charming." Too many "Zhou Zi" gold shops are full of downtown streets, and most of them are under the banner of "Hong Kong Centennial Store", most of which are actually counterfeit products. In fact, the authentic Hong Kong's four jewelery is Chow Tai Fook, Chow Sangsheng, Liufu Jewelery and Xie Ruilin. On Saturday, the blessing and Zhou Dasheng were purely imitation, and Zhou Dasheng joined the operation with its outstanding market, caught up with the tide of the development of the jewelry market in the mainland in the past ten years, and franchise stores blossomed everywhere. As for other surnames, they have copied the simple splicing combination of other jewelry names, and even LOGO must be plagiarized, which is really vivid. Throughout these cottage brands, it is alone to increase the brand effect from inviting celebrities, instead of starting to enhance the brand's influence from design and quality, and sooner or later, it will fall into the eliminated army. In fact, these also reflect the disadvantages of the Chinese people. They always like to imitate others, lack their own creativity, and can imitate the business model. Do not imitate the brand. Brand imitation is a speculative follow -up thinking. Essence If you really want to succeed, you still have to go out of your own path. Whether it is jewelry or other industries.
My dad is made of jewelry. Speaking in English is to say in English. Well, it is a jewelry business. Does this mean?